More inquiries, better conversations: lead generation in 2027
AI search, AI advertising and new rules are changing how customers find you and get in touch. The Lead Report 2027 shows you in seven methods what works now, with examples to rebuild.
Your report in ten seconds
You can get the report via our sign-up page.
The report is in German for now. The English edition follows in February 2027.
- 7 methods for more and better inquiries, every figure with a source
- Lead check: know where you stand in five minutes
- 4 example funnels for solar, real estate, recruiting and B2B
- 30-day plan and checklist to tick off
- 38pages, 17 charts
- 7methods that bring inquiries in 2027
- 4example funnels to rebuild
- 30days from plan to first results
The 7 methods for 2027
The methods build on each other, but you can start with any of them. About ten minutes of reading per method.
- Five shifts since 2024 and the metrics that count in 2027
- Consent, accessibility and AI labeling: what applies to your forms
- The 2027 lead system in six steps
- 01S. 10
Get found in AI answers and search
Answer optimization instead of keyword optimization
- 02S. 13
The landing page as the best answer
Five sections that are enough
- 03S. 15
Questions instead of a form
Tools as lead magnets and 8 rules
- 04S. 18
Qualify instead of collect
Lead value, routing, friendly filtering
- 05S. 21
Use AI where it saves work
Four uses and clear limits
- 06S. 23
Ads that learn from your data
The right signal for your ad accounts
- 07S. 26
Respond fast, follow up well
The first hour and the first two weeks
Designed to be used, not filed away.
Charts, a self-test, example funnels and a plan for the first 30 days. Every figure with a source.
For everyone who wants inquiries through their website.
- Owners of small and medium-sized businesseswho want more relevant inquiries, not more visitors
- Marketing managerswho want to spend their ad budget better
- Agencieswho build landing pages and forms for clients
Not meant for: anyone who wants to buy large lists of addresses. The report is about your own inquiries, with consent.
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- 4Four practical tipsOver the next two weeks, one short email with one tip each. Unsubscribing takes one click.
From the makers of Funnelforms.
Funnelforms has been building form funnels for WordPress since 2015. The report sums up what we have learned from more than ten years of lead generation, and it is written so you can put it into practice with any tool.
Short answers.
Does the report cost anything?
No. You get it for free as soon as you have confirmed your email address with one click.
What happens to my email address?
We'll send you the report and then tips on lead generation and Funnelforms news. You can unsubscribe in every email with one click. Without confirmation you won't hear from us again, and we delete the address after 30 days. Details in the privacy policy.
Do I need Funnelforms to put the report into practice?
No. The methods work with any tool. Where Funnelforms helps, the report says so.
Is the report available in English?
Yes, from February 2027. Until then it is available in German.
I didn't get the email.
Check your spam folder or request the report again. The link in the email is valid for 30 days. You will also find the report in the first email after confirming, so you can open it again later.
Get the Lead Report 2027.
38 pages, seven methods, a plan for your first 30 days. Straight to your inbox.
You can get the report via our sign-up page.